Mail order is a broad term for selling products or information—either a manufacturer’s or your own—through the mail. Even though numerous mail order catalogs show up in your mailbox, there is still room for more! In tune with our modern lifestyles, the mail order industry has made shopping convenient and easy. Though many people have made millions of dollars in this business, many have also lost money. Make sure you take the time to study experts’ advice and the business methods and tips of those individuals who have had success in their mail order businesses. It is a good home-based business because of the flexibility in work hours, the ability to work from the home, and the potential to make high profits. The formula for success is to pick a good product or products, find the right customers, and have the money and/or marketing strategy for reaching those customers. You may want to start your business part-time and on a small-scale, and then build it up as you learn (and earn) more.